The OctoWatch software was installed in a multidisciplinary medical center to analyze the working day of the commercial department staff – marketers and managers.
The management of the center faced the task of staff reduction, so the main goal of using the collected data was to identify the least effective specialists.
During the tracking of activity using OctoWatch, key performance indicators were also considered: the number of meetings, calls, and statistics on plan execution.
Thanks to the use of the program, several employees were identified who completed planned tasks within 2-2.5 weeks, after which they spent time on entertainment websites and social media.
Other employees spent time on similar websites throughout the month in roughly equal periods, however, they only fulfilled their plans 1-2 days before the end of the reporting month.
Indirect information indicated that no staff reductions were carried out in the department, but management initiated a review of the compensation system to increase motivation for more active work.
Microphone recordings in the Reception department showed that female employees discussed patients, with some employees allowing themselves rudeness towards patients.
The company made several personnel decisions, increasing profitability and implemented automated monitoring of information transmission channels.
